Sohar Islamic, the Islamic banking
window of Sohar International, has introduced ‘Be Zahiya’, a dedicated women’s
banking proposition designed to bring together Shariah-compliant financial
solutions, lifestyle privileges and a more personalized banking experience.
Building on the evolving needs and aspirations of women in Oman, the
proposition introduces tailored debit and credit card offerings under the Be
Zahiya and Zahiya Plus categories, enabling female customers to access
convenient payment solutions, exclusive rewards and lifestyle benefits while
managing their finances in accordance with Islamic banking principles.
Commenting on the launch, Fahad Al
Zadjali, Chief Islamic Banking Officer at Sohar Islamic, said: “At Sohar
Islamic, we believe that empowering women financially means creating an
environment where they can make informed decisions, pursue their aspirations
and build lasting financial confidence. Be Zahiya reflects our commitment to
making Islamic banking more responsive to women’s evolving needs, combining
Shariah-compliant financial solutions with relevant privileges and a customer
experience built around convenience, trust and individual choice. By expanding
access to tailored banking services, we aim to support women in strengthening
their financial independence and contributing more actively to the economic and
social progress of Oman.”
The Be Zahiya proposition features two
credit card options, Be Zahiya Visa Platinum and Be Zahiya Plus Visa Signature,
each designed to serve distinct lifestyle preferences and customer needs. The
Platinum card offers complimentary welcome reward points, rewards on eligible
local and international spending, access to selected airport lounges, global
emergency assistance and flexible instalment plans, alongside enhanced security
for online transactions through Visa 3D Secure. The Signature card extends these
privileges with unlimited access to a network of more than 1,000 airport
lounges, complimentary welcome reward points, complimentary self-parking at
Mall of Oman and a dedicated concierge service offering assistance with travel
arrangements, dining reservations and other lifestyle requirements. Both cards
also feature lifetime-free annual membership, subject to the applicable terms
and conditions.
Through Be Zahiya, Sohar Islamic aims
to make everyday financial interactions more rewarding while strengthening its
engagement with women across different stages of their financial journeys. The
proposition brings together practical payment capabilities and
lifestyle-oriented benefits within a Shariah-compliant framework, reflecting
the Bank’s approach to developing customer propositions that balance financial
needs with personal preferences. It also supports the broader objective of
encouraging greater financial participation by making relevant banking services
more accessible and aligned with the priorities of female customers.
The introduction of Be Zahiya reflects
Sohar Islamic’s commitment to advancing Shariah-compliant banking through
customer-centric innovation and inclusive financial solutions that respond to
women’s evolving needs and aspirations. The bank continues to deliver
contemporary Islamic banking experiences that combine service excellence with
long-term customer value, supporting women’s contributions to households,
businesses and communities while fostering a more inclusive financial ecosystem
and contributing to Oman’s socioeconomic development in line with Oman Vision
2040.
